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	<title type="text">Postcards</title>
	<subtitle type="text">It's about powerful people. Provocative insights into them. Smart ideas from them. Advice on how to join their ranks. By Editor at Large Pattie Sellers</subtitle>

	<updated>2009-11-06T23:29:41Z</updated>
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		<author>
			<name>Jessica Shambora, Reporter</name>
						<uri>http://jshambora.wordpress.com/</uri>
					</author>
		<title type="html"><![CDATA[Power Point: Get involved in the details]]></title>
		<link rel="alternate" type="text/html" href="http://postcards.blogs.fortune.cnn.com/2009/11/06/power-point-get-involved-in-the-details/" />
		<id>http://postcards.blogs.fortune.cnn.com/?p=5825</id>
		<updated>2009-11-06T23:29:41Z</updated>
		<published>2009-11-06T23:29:41Z</published>
		<category scheme="http://postcards.blogs.fortune.cnn.com" term="CEOs" /><category scheme="http://postcards.blogs.fortune.cnn.com" term="Power Point" /><category scheme="http://postcards.blogs.fortune.cnn.com" term="Silicon Valley" /><category scheme="http://postcards.blogs.fortune.cnn.com" term="leadership" /><category scheme="http://postcards.blogs.fortune.cnn.com" term="management" /><category scheme="http://postcards.blogs.fortune.cnn.com" term="technology" /><category scheme="http://postcards.blogs.fortune.cnn.com" term="advertising" /><category scheme="http://postcards.blogs.fortune.cnn.com" term="Apple" /><category scheme="http://postcards.blogs.fortune.cnn.com" term="Steve Jobs" />		<summary type="html"><![CDATA[&#8220;He&#8217;s involved in details you wouldn&#8217;t think a CEO would be involved in.”
&#8211;Ken Segall, a former Chiat/Day creative director who has worked with Apple (AAPL) on and off for years, talking about Steve Jobs, Fortune&#8217;s &#8220;CEO of the Decade.&#8221; Jobs commissioned the 1997 &#8220;Think different&#8221; campaign, says Segall, long before any of Apple&#8217;s new products [...]<img alt="" border="0" src="http://stats.wordpress.com/b.gif?host=postcards.blogs.fortune.cnn.com&blog=3858781&post=5825&subd=fortunepostcards&ref=&feed=1" />]]></summary>
		<content type="html" xml:base="http://postcards.blogs.fortune.cnn.com/2009/11/06/power-point-get-involved-in-the-details/"><![CDATA[<div class='snap_preview'><br /><p>&#8220;He&#8217;s involved in details you wouldn&#8217;t think a CEO would be involved in.”</p>
<p>&#8211;Ken Segall, a former Chiat/Day creative director who has worked with Apple (<a href="http://money.cnn.com/quote/quote.html?symb=AAPL" target="_blank">AAPL</a>) on and off for years, talking about Steve Jobs, <em>Fortune</em>&#8217;s &#8220;<a href="http://money.cnn.com/2009/11/04/technology/steve_jobs_ceo_decade.fortune/index.htm" target="_blank">CEO of the Decade</a>.&#8221; Jobs commissioned the 1997 &#8220;Think different&#8221; campaign, says Segall, long before any of Apple&#8217;s new products were introduced &#8212; or even described to the ad team. &#8220;He&#8217;d say, &#8216;The third word in the fourth paragraph isn&#8217;t right. You might want to think about that one.&#8217;&#8221;</p>
<p>The new issue of <em>Fortune</em>, featuring a in-depth retrospective on Jobs, hits newsstands today. <em>&#8211;Jessica Shambora</em></p>
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	<category term="AAPL" scheme="http://rss.financialcontent.com/stocksymbol" /></entry>
		<entry>
		<author>
			<name>Patricia Sellers</name>
						<uri>http://</uri>
					</author>
		<title type="html"><![CDATA[Gilt Groupe&#8217;s Lyne takes on AOL]]></title>
		<link rel="alternate" type="text/html" href="http://postcards.blogs.fortune.cnn.com/2009/11/06/gilt-groupes-lyne-takes-on-aol/" />
		<id>http://postcards.blogs.fortune.cnn.com/?p=5815</id>
		<updated>2009-11-06T16:40:35Z</updated>
		<published>2009-11-06T16:32:48Z</published>
		<category scheme="http://postcards.blogs.fortune.cnn.com" term="CEOs" /><category scheme="http://postcards.blogs.fortune.cnn.com" term="Power Shift" /><category scheme="http://postcards.blogs.fortune.cnn.com" term="boards" /><category scheme="http://postcards.blogs.fortune.cnn.com" term="media" /><category scheme="http://postcards.blogs.fortune.cnn.com" term="retail" /><category scheme="http://postcards.blogs.fortune.cnn.com" term="technology" /><category scheme="http://postcards.blogs.fortune.cnn.com" term="AOL" /><category scheme="http://postcards.blogs.fortune.cnn.com" term="Gilt Groupe" /><category scheme="http://postcards.blogs.fortune.cnn.com" term="Martha Stewart Living Omnimedia" /><category scheme="http://postcards.blogs.fortune.cnn.com" term="Susan Lyne" /><category scheme="http://postcards.blogs.fortune.cnn.com" term="Time Warner" />		<summary type="html"><![CDATA[Gilt Groupe CEO Susan Lyne has joined the board of AOL&#8211;soon to be spun off from Time Warner (TWX).
Does Lyne love trouble, or what? Five years ago, after Martha Stewart began her five-month prison stint in West Virginia, Lyne stepped up from the Martha Stewart Living Omnimedia (MSO) board to be CEO of the company&#8211;and [...]<img alt="" border="0" src="http://stats.wordpress.com/b.gif?host=postcards.blogs.fortune.cnn.com&blog=3858781&post=5815&subd=fortunepostcards&ref=&feed=1" />]]></summary>
		<content type="html" xml:base="http://postcards.blogs.fortune.cnn.com/2009/11/06/gilt-groupes-lyne-takes-on-aol/"><![CDATA[<div class='snap_preview'><br /><p>Gilt Groupe CEO Susan Lyne has joined the board of AOL&#8211;soon to be spun off from Time Warner (<a href="http://money.cnn.com/quote/quote.html?symb=TWX" target="_blank">TWX</a>).</p>
<p>Does Lyne love trouble, or what? Five years ago, after Martha Stewart began her five-month prison stint in West Virginia, Lyne stepped up from the Martha Stewart Living Omnimedia (<a href="http://money.cnn.com/quote/quote.html?symb=MSO" target="_blank">MSO</a>) board to be CEO of the company&#8211;and <a href="http://money.cnn.com/magazines/fortune/fortune_archive/2005/11/14/8360708/index.htm" target="_blank">worked, eventually hand in hand with Martha</a>, to rebuild the crippled company.</p>
<p>That was a slog (Lyne left last year), and so was her three-year stint on the board of CIT (<a href="http://money.cnn.com/quote/quote.html?symb=CITGQ" target="_blank">CITGQ</a>)&#8211;which she began in 2006 when it didn&#8217;t seem to be a terribly risky move. But it turned out to be. For the past few months, Lyne has had a seat at the table as CIT&#8217;s board and CEO Jeff Peek vied to save the company from bankruptcy. Peek failed. Lyne left the CIT board last week&#8211;one day before <a href="http://money.cnn.com/2009/11/01/news/companies/cit_group/index.htm?postversion=2009110118" target="_blank">CIT filed Chapter 11</a>.</p>
<p>So now Lyne is turning her attention to  another  once-mighty company that lost its way. AOL&#8217;s new CEO, Tim Armstrong, who joined from Google (<a href="http://money.cnn.com/quote/quote.html?symb=GOOG" target="_blank">GOOG</a>) last March, is preparing for the spinoff from Time Warner by assembling a board that includes Procter &amp; Gamble (<a href="http://money.cnn.com/quote/quote.html?symb=PG" target="_blank">PG</a>) ex-global marketing chief Jim Stengel, former FCC chairman Michael Powell, tech investment banker Bill Hambrecht, and Jim Wiatt, who headed William Morris until he got squeezed out in a messy merger with talent agency Endeavor this year.</p>
<p>These people know pressure&#8211;and have their work cut out for them at the flagging web pioneer. <a href="http://money.cnn.com/2009/11/04/news/companies/time_warner/?postversion=2009110412" target="_blank">Time Warner&#8217;s earnings</a> report on Wednesday included news that  AOL&#8217;s sales dropped 23% last quarter, while profits fell by half.</p>
<p>The good news for Lyne is that she has  a positive story where, for her at least, it really counts: at Gilt Groupe.  <a href="http://postcards.blogs.fortune.cnn.com/2008/09/16/susan-lyne-lands-at-gilt/" target="_blank">She joined</a> the tiny purveyor of luxury goods last year, and it has become one of the <a href="http://money.cnn.com/2009/07/08/technology/gilt_groupe_shopping_website.fortune/index.htm" target="_blank">fastest-growing companies</a> in the Internet space.</p>
<p><img class="alignleft size-thumbnail wp-image-5818" title="PATTIE signature" src="http://fortunepostcards.files.wordpress.com/2009/11/pattie-signature1.jpg?w=150&#038;h=112" alt="PATTIE signature" width="150" height="112" /></p>
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		<thr:total>0</thr:total>
	<category term="CITGQ" scheme="http://rss.financialcontent.com/stocksymbol" /><category term="MSO" scheme="http://rss.financialcontent.com/stocksymbol" /><category term="PG" scheme="http://rss.financialcontent.com/stocksymbol" /><category term="GOOG" scheme="http://rss.financialcontent.com/stocksymbol" /><category term="TWX" scheme="http://rss.financialcontent.com/stocksymbol" /></entry>
		<entry>
		<author>
			<name>Jessica Shambora, Reporter</name>
						<uri>http://jshambora.wordpress.com/</uri>
					</author>
		<title type="html"><![CDATA[Power Point: What would Steve Jobs do?]]></title>
		<link rel="alternate" type="text/html" href="http://postcards.blogs.fortune.cnn.com/2009/11/05/power-point-what-would-steve-jobs-do/" />
		<id>http://postcards.blogs.fortune.cnn.com/?p=5811</id>
		<updated>2009-11-05T22:45:15Z</updated>
		<published>2009-11-05T22:45:15Z</published>
		<category scheme="http://postcards.blogs.fortune.cnn.com" term="CEOs" /><category scheme="http://postcards.blogs.fortune.cnn.com" term="Power Point" /><category scheme="http://postcards.blogs.fortune.cnn.com" term="Silicon Valley" /><category scheme="http://postcards.blogs.fortune.cnn.com" term="leadership" /><category scheme="http://postcards.blogs.fortune.cnn.com" term="management" /><category scheme="http://postcards.blogs.fortune.cnn.com" term="technology" /><category scheme="http://postcards.blogs.fortune.cnn.com" term="Apple" /><category scheme="http://postcards.blogs.fortune.cnn.com" term="Marc Andreessen" /><category scheme="http://postcards.blogs.fortune.cnn.com" term="Steve Jobs" />		<summary type="html"><![CDATA[&#8220;The threshold for the release of the first product should be, &#8216;What would Steve Jobs do?&#8217;&#8221;
&#8211; Marc Andreessen, venture capitalist and Netscape co-founder, who often evokes Apple (AAPL)&#8217;s maestro CEO in his advice to entrepreneurs. Andreessen is quoted in the Fortune cover package, &#8220;Steve Jobs: CEO of the decade,&#8221; hitting newsstands Friday. Fortune&#8217;s retrospective of [...]<img alt="" border="0" src="http://stats.wordpress.com/b.gif?host=postcards.blogs.fortune.cnn.com&blog=3858781&post=5811&subd=fortunepostcards&ref=&feed=1" />]]></summary>
		<content type="html" xml:base="http://postcards.blogs.fortune.cnn.com/2009/11/05/power-point-what-would-steve-jobs-do/"><![CDATA[<div class='snap_preview'><br /><p>&#8220;The threshold for the release of the first product should be, &#8216;What would Steve Jobs do?&#8217;&#8221;</p>
<p>&#8211; Marc Andreessen, venture capitalist and Netscape co-founder, who often evokes Apple (<a href="http://money.cnn.com/quote/quote.html?symb=AAPL" target="_blank">AAPL</a>)&#8217;s maestro CEO in his advice to entrepreneurs. Andreessen is quoted in the <em>Fortune</em> cover package, &#8220;<a href="http://money.cnn.com/2009/11/04/technology/steve_jobs_ceo_decade.fortune/index.htm" target="_blank">Steve Jobs: CEO of the decade</a>,&#8221; hitting newsstands Friday. <em>Fortune</em>&#8217;s retrospective of &#8220;all things Steve&#8221; includes timelines, online photo galleries, and testimonials from Jobs&#8217; friends and colleagues. For the next week, our Power Points&#8211;the quotes we post frequently on <em>Postcards</em>&#8211;will be plucked from this coverage of the world-changer whose comeback is the ultimate story of redemption. <em>&#8211;Jessica Shambora</em><!--EndFragment--></p>
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		<thr:total>1</thr:total>
	<category term="AAPL" scheme="http://rss.financialcontent.com/stocksymbol" /></entry>
		<entry>
		<author>
			<name>Patricia Sellers</name>
						<uri>http://</uri>
					</author>
		<title type="html"><![CDATA[Can Fiorina and Whitman save California?]]></title>
		<link rel="alternate" type="text/html" href="http://postcards.blogs.fortune.cnn.com/2009/11/05/can-fiorina-and-whitman-save-california/" />
		<id>http://postcards.blogs.fortune.cnn.com/?p=5798</id>
		<updated>2009-11-05T16:21:34Z</updated>
		<published>2009-11-05T16:21:34Z</published>
		<category scheme="http://postcards.blogs.fortune.cnn.com" term="CEOs" /><category scheme="http://postcards.blogs.fortune.cnn.com" term="FORTUNE MPWomen" /><category scheme="http://postcards.blogs.fortune.cnn.com" term="Silicon Valley" /><category scheme="http://postcards.blogs.fortune.cnn.com" term="personal power" /><category scheme="http://postcards.blogs.fortune.cnn.com" term="politics" /><category scheme="http://postcards.blogs.fortune.cnn.com" term="technology" /><category scheme="http://postcards.blogs.fortune.cnn.com" term="Carly Fiorina" /><category scheme="http://postcards.blogs.fortune.cnn.com" term="eBay" /><category scheme="http://postcards.blogs.fortune.cnn.com" term="Hewlett-Packard" /><category scheme="http://postcards.blogs.fortune.cnn.com" term="Meg Whitman" />		<summary type="html"><![CDATA[Carly Fiorina declared her candidacy for the U.S. Senate&#8211;in a bid to replace another well-known woman, incumbent California Democrat Barbara Boxer.
Fiorina, who was No. 1 on Fortune&#8217;s Most Powerful Women list for six years when she was CEO of Hewlett-Packard (HPQ), will be pounding the campaign trail simultaneously with another ex-No. 1 on our list: [...]<img alt="" border="0" src="http://stats.wordpress.com/b.gif?host=postcards.blogs.fortune.cnn.com&blog=3858781&post=5798&subd=fortunepostcards&ref=&feed=1" />]]></summary>
		<content type="html" xml:base="http://postcards.blogs.fortune.cnn.com/2009/11/05/can-fiorina-and-whitman-save-california/"><![CDATA[<div class='snap_preview'><br /><p>Carly Fiorina declared her candidacy for the U.S. Senate&#8211;in a bid to replace another well-known woman, incumbent California Democrat Barbara Boxer.</p>
<p>Fiorina, who was No. 1 on <a href="http://money.cnn.com/magazines/fortune/mostpowerfulwomen/2009/full_list/" target="_blank"><em>Fortune</em>&#8217;s Most Powerful Women list</a> for six years when she was CEO of Hewlett-Packard (<a href="http://money.cnn.com/quote/quote.html?symb=HPQ" target="_blank">HPQ</a>), will be pounding the campaign trail simultaneously with another ex-No. 1 on our list: Meg Whitman. The former eBay (<a href="http://money.cnn.com/quote/quote.html?symb=EBAY" target="_blank">EBAY</a>) CEO, who topped <em>Fortune</em>&#8217;s power list in 2004 and &#8216;05, is running for Governor.</p>
<p>Neither woman, both Republicans, will have an easy time in the left-leaning, financially crippled Golden State. Running on her &#8220;I&#8217;m a great manager&#8221; platform, Whitman has a decent shot at her party&#8217;s nomination. But she faces a fierce Democratic rival in Jerry Brown, California&#8217;s current Attorney General who once was Governor. Another Democratic rival, San Francisco Mayor Gavin Newsom, just dropped out. (For more, check out my recent cover story, &#8220;<a href="http://money.cnn.com/2009/03/13/news/economy/sellers_whitman.fortune/index.htm" target="_blank">Can Meg Whitman Save California?</a>&#8220;)</p>
<p>Fiorina, who yesterday revealed her plans in the <a href="http://www.ocregister.com/articles/work-people-california-2635660-every-government" target="_blank"><em>Orange County Register</em></a>, has a personality tailor-made for campaigning: She&#8217;s charismatic and commanding. Remember when she was waging that brutal proxy fight to buy Compaq in 2002? She played it like a political candidate&#8211;and she won.</p>
<p>But Fiorina, 55, who worked with Whitman on John McCain&#8217;s failed Presidential campaign, carries significant baggage into this latest race: She was fired by the H-P board in 2005&#8211;as much for her style of leadership as her disappointing execution.</p>
<p>Another battle lately has been a medical one. Fiorina was recently treated for breast cancer. In September, while undergoing daily treatments at Stanford Hospital, she spoke by video-conference, along with Elizabeth Edwards, to participants of the <a href="http://www.fortuneconferences.com/mpws/" target="_blank"><em>Fortune</em> Most Powerful Women Summit</a>. Here&#8217;s a clip:</p>
<p><script src="http://i.cdn.turner.com/money/.element/script/3.0/video/evp/module.js?loc=dom&vid=/video/fortune/2009/09/24/f_mpw_fiorina_edwards_health.fortune" type="text/javascript"></script><noscript>Embedded video from <a href="http://money.cnn.com/video">CNNMoney.com Video</a></noscript>Kudos to Fiorina for speaking out. The fact that she&#8217;s running for the U.S. Senate is a sign that her prognosis is good. And she&#8217;s as tenacious as ever.<img class="alignleft size-thumbnail wp-image-5799" title="PATTIE signature" src="http://fortunepostcards.files.wordpress.com/2009/11/pattie-signature.jpg?w=150&#038;h=112" alt="PATTIE signature" width="150" height="112" /></p>
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	<category term="EBAY" scheme="http://rss.financialcontent.com/stocksymbol" /><category term="HPQ" scheme="http://rss.financialcontent.com/stocksymbol" /></entry>
		<entry>
		<author>
			<name>Patricia Sellers</name>
						<uri>http://</uri>
					</author>
		<title type="html"><![CDATA[Buffett&#8217;s bet to keep jobs in America]]></title>
		<link rel="alternate" type="text/html" href="http://postcards.blogs.fortune.cnn.com/2009/11/04/buffetts-bet-to-keep-jobs-in-america/" />
		<id>http://postcards.blogs.fortune.cnn.com/?p=5793</id>
		<updated>2009-11-04T23:02:57Z</updated>
		<published>2009-11-04T22:56:43Z</published>
		<category scheme="http://postcards.blogs.fortune.cnn.com" term="Power Point" /><category scheme="http://postcards.blogs.fortune.cnn.com" term="Wall Street" /><category scheme="http://postcards.blogs.fortune.cnn.com" term="economy" /><category scheme="http://postcards.blogs.fortune.cnn.com" term="stock market" /><category scheme="http://postcards.blogs.fortune.cnn.com" term="berkshire hathaway" /><category scheme="http://postcards.blogs.fortune.cnn.com" term="Lehman Brothers" /><category scheme="http://postcards.blogs.fortune.cnn.com" term="Warren Buffett" />		<summary type="html"><![CDATA[&#8220;If you buy a railroad, you can&#8217;t move it to China or to India or anyplace else. You are betting on the United States. I can&#8217;t think of a surer bet.&#8221;
- Warren Buffett, explaining Berkshire Hathaway&#8217;s (BRKB) $44 billion buyout of Burlington Northern Santa Fe (BNI).
Click here to see Buffett talking about his biggest deal [...]<img alt="" border="0" src="http://stats.wordpress.com/b.gif?host=postcards.blogs.fortune.cnn.com&blog=3858781&post=5793&subd=fortunepostcards&ref=&feed=1" />]]></summary>
		<content type="html" xml:base="http://postcards.blogs.fortune.cnn.com/2009/11/04/buffetts-bet-to-keep-jobs-in-america/"><![CDATA[<div class='snap_preview'><br /><p>&#8220;If you buy a railroad, you can&#8217;t move it to China or to India or anyplace else. You are betting on the United States. I can&#8217;t think of a surer bet.&#8221;</p>
<p>- Warren Buffett, explaining Berkshire Hathaway&#8217;s (<a href="http://money.cnn.com/quote/quote.html?symb=BRKB" target="_blank">BRKB</a>) $44 billion buyout of Burlington Northern Santa Fe (<a href="http://money.cnn.com/quote/quote.html?symb=BNI" target="_blank">BNI</a>).</p>
<p>Click <a href="http://money.cnn.com/video/news/2009/11/03/n_buffett_interview_warren_harlow.cnnmoney/" target="_blank">here</a> to see Buffett talking about his biggest deal ever with CNNMoney anchor Poppy Harlow.</p>
<p>While the size was a surprise, the bet on America was not. In September, at the <em>Fortune</em> Most Powerful Women Summit, Buffett said he was busy buying stocks and had lots of  faith in the U.S. &#8220;Our genius in the U.S. is not avoiding problems. It&#8217;s overcoming problems,&#8221; he told my colleague Carol Loomis.</p>
<p>Their on-stage conversation&#8211;recalling the collapse of Lehman (<a href="http://money.cnn.com/quote/quote.html?symb=BCS" target="_blank">BCS</a>) and its awful aftermath, and also looking ahead&#8211;was terrific. We ran snippets earlier on <em>Postcards</em>. But since Buffett is back in the news, we&#8217;ll share all 22 minutes:</p>
<p><script src="http://i.cdn.turner.com/money/.element/script/3.0/video/evp/module.js?loc=dom&vid=/video/fortune/2009/09/15/f_mpw_buffett.fortune" type="text/javascript"></script><noscript>Embedded video from <a href="http://money.cnn.com/video">CNNMoney.com Video</a></noscript>And if you&#8217;re curious to know what it&#8217;s like to work for Buffett, read <a href="http://postcards.blogs.fortune.cnn.com/2009/10/12/how-warren-buffett-manages-his-managers/" target="_blank">&#8220;How Warren Buffett manages his managers.&#8221;</a></p>
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	<category term="BCS" scheme="http://rss.financialcontent.com/stocksymbol" /><category term="BRKB" scheme="http://rss.financialcontent.com/stocksymbol" /><category term="BNI" scheme="http://rss.financialcontent.com/stocksymbol" /></entry>
		<entry>
		<author>
			<name>Jessica Shambora, Reporter</name>
						<uri>http://jshambora.wordpress.com/</uri>
					</author>
		<title type="html"><![CDATA[The real meaning of J&amp;J&#8217;s layoffs]]></title>
		<link rel="alternate" type="text/html" href="http://postcards.blogs.fortune.cnn.com/2009/11/03/the-real-meaning-of-jjs-layoffs/" />
		<id>http://postcards.blogs.fortune.cnn.com/?p=5785</id>
		<updated>2009-11-04T13:07:18Z</updated>
		<published>2009-11-03T23:46:10Z</published>
		<category scheme="http://postcards.blogs.fortune.cnn.com" term="health care" /><category scheme="http://postcards.blogs.fortune.cnn.com" term="jobs" /><category scheme="http://postcards.blogs.fortune.cnn.com" term="pharmaceuticals" /><category scheme="http://postcards.blogs.fortune.cnn.com" term="Johnson &amp; Johnson" /><category scheme="http://postcards.blogs.fortune.cnn.com" term="layoffs" />		<summary type="html"><![CDATA[by Jessica Shambora
We keep hearing how the economy is improving, but with U.S. unemployment at 9.8% and rising, the job market gives us nothing but anxiety. Today Johnson &#38; Johnson (JNJ) added to the pain by  announcing layoffs of 6-7% of its workforce. That&#8217;s about 7,000 employees.
While J&#38;J faces lots of industry-specific challenges&#8211;patent expirations, [...]<img alt="" border="0" src="http://stats.wordpress.com/b.gif?host=postcards.blogs.fortune.cnn.com&blog=3858781&post=5785&subd=fortunepostcards&ref=&feed=1" />]]></summary>
		<content type="html" xml:base="http://postcards.blogs.fortune.cnn.com/2009/11/03/the-real-meaning-of-jjs-layoffs/"><![CDATA[<div class='snap_preview'><br /><p><em>by Jessica Shambora</em></p>
<p>We keep hearing how the economy is improving, but with U.S. unemployment at 9.8% and rising, the job market gives us nothing but anxiety. Today Johnson &amp; Johnson (<a href="http://money.cnn.com/quote/quote.html?symb=JNJ" target="_blank">JNJ</a>) added to the pain by  announcing layoffs of 6-7% of its workforce. That&#8217;s about 7,000 employees.</p>
<p>While J&amp;J faces lots of industry-specific challenges&#8211;patent expirations, increasingly complex regulation, healthcare reform&#8211;the news is stunning. Particularly because J&amp;J is known for its legendary credo that puts employees above communities and shareholders&#8211;second only to customers in terms of management&#8217;s priorities.</p>
<p>CEO Bill Weldon talked with me at length about this&#8211;the eminence of J&amp;J&#8217;s employees&#8211;in interviews that I did with him last Spring. He told me that he says to his employees: &#8220;I guarantee we will fight for every one of you that works in this corporation. Does that mean we can always protect every job? Absolutely not. What it does mean is we’re going to do the best we possibly can to ensure we take care of the people that have made the company what it is and fight the battles every day.’”</p>
<p>Assuming that Weldon and J&amp;J&#8217;s board haven’t abandoned the company&#8217;s age-old credo, might  today’s layoffs be a sign that J&amp;J&#8217;s fortunes have turned dramatically worse than Weldon anticipated?</p>
<p>“Investors have been asking all day, ‘Is there something worse environmentally than we understand&#8211;or than what J&amp;J has relayed to all of us?’” says analyst Rick Wise, who follows the healthcare industry for Leerink Swan. J&amp;J stock closed at $58.93, down nearly 2% for the day.</p>
<p>Wise, who rates the stock &#8220;neutral,&#8221; says that some investors view  the cuts as a desperate grasp for profit growth. But he believes that as a traditionally conservative industry leader, J&amp;J is simply trying to get ahead of the curve in responding to challenges.</p>
<p>“Would J&amp;J have been in trouble today if they hadn’t done it [announced layoffs]? Hard for me to believe,” says Wise. The layoffs, he adds, give the company more freedom and flexibility to invest in areas that management has talked about, like treatments for Alzheimer’s.</p>
<p>J&amp;J&#8217;s harsh action leaves many questions unanswered. To me, the two most compelling are: Is this another example of prescient management at the much-admired 123-year-old company? Or are the changes in the world so severe as to force a 123-year-old company to let go of its precious credo to take care of its employees?</p>
<p><em>For more on J&amp;J&#8217;s legendary culture, read a piece I co-wrote with Geoff Colvin earlier this year, &#8220;<a href="http://money.cnn.com/2009/04/21/news/companies/colvin_jnj.fortune/index.htm" target="_blank">J&amp;J: Secrets of Success</a>&#8221; and check out my interview with J&amp;J CEO Bill Weldon below.</em></p>
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	<category term="JNJ" scheme="http://rss.financialcontent.com/stocksymbol" /></entry>
		<entry>
		<author>
			<name>Patricia Sellers</name>
						<uri>http://</uri>
					</author>
		<title type="html"><![CDATA[Avon&#8217;s ex-president&#8217;s odd leap to CEO]]></title>
		<link rel="alternate" type="text/html" href="http://postcards.blogs.fortune.cnn.com/2009/11/03/avons-ex-presidents-odd-leap-to-ceo/" />
		<id>http://postcards.blogs.fortune.cnn.com/?p=5776</id>
		<updated>2009-11-03T21:42:35Z</updated>
		<published>2009-11-03T19:44:46Z</published>
		<category scheme="http://postcards.blogs.fortune.cnn.com" term="CEOs" /><category scheme="http://postcards.blogs.fortune.cnn.com" term="FORTUNE MPWomen" /><category scheme="http://postcards.blogs.fortune.cnn.com" term="Power Shift" /><category scheme="http://postcards.blogs.fortune.cnn.com" term="leadership" /><category scheme="http://postcards.blogs.fortune.cnn.com" term="restaurants" /><category scheme="http://postcards.blogs.fortune.cnn.com" term="retail" /><category scheme="http://postcards.blogs.fortune.cnn.com" term="succession" /><category scheme="http://postcards.blogs.fortune.cnn.com" term="Andrea Jung" /><category scheme="http://postcards.blogs.fortune.cnn.com" term="Avon" /><category scheme="http://postcards.blogs.fortune.cnn.com" term="liz smith" />		<summary type="html"><![CDATA[by Patricia Sellers
Liz Smith, who was on track to succeed Andrea Jung as CEO of Avon Products (AVP), is moving to a new company and a new industry. Again.
The onetime star exec at Kraft (KFT), who made an unlikely leap from  food to cosmetics in 2004, is the newly named chief executive of  [...]<img alt="" border="0" src="http://stats.wordpress.com/b.gif?host=postcards.blogs.fortune.cnn.com&blog=3858781&post=5776&subd=fortunepostcards&ref=&feed=1" />]]></summary>
		<content type="html" xml:base="http://postcards.blogs.fortune.cnn.com/2009/11/03/avons-ex-presidents-odd-leap-to-ceo/"><![CDATA[<div class='snap_preview'><br /><p><em>by Patricia Sellers</em></p>
<div id="attachment_5396" class="wp-caption alignleft" style="width: 231px"><img class="size-medium wp-image-5396" title="2005_smith_liz new small" src="http://fortunepostcards.files.wordpress.com/2009/09/2005_smith_liz-new-small.jpg?w=221&#038;h=300" alt="2005_smith_liz new small" width="221" height="300" /><p class="wp-caption-text">Photo courtesy of Avon</p></div>
<p>Liz Smith, who was on track to succeed Andrea Jung as CEO of Avon Products (<a href="http://money.cnn.com/quote/quote.html?symb=AVP" target="_blank">AVP</a>), is moving to a new company and a new industry. Again.</p>
<p>The onetime star exec at Kraft (<a href="http://money.cnn.com/quote/quote.html?symb=KFT" target="_blank">KFT</a>), who made an unlikely leap from  food to cosmetics in 2004, is the newly named chief executive of  OSI, a chain of casual-dining eateries.</p>
<p>&#8220;What?!!&#8221; is a question that Smith admits she&#8217;s been asked often throughout her career. She says she follows her own guideline: &#8220;Be open to opportunity.&#8221;</p>
<p>There&#8217;s plenty of opportunity&#8211;and risk&#8211;at OSI, which you may not have heard of but is a giant in the casual-dining category. With 2008 revenues of $4 billion, OSI operates chains such as Outback Steakhouse, Carrabba&#8217;s Italian Grill, Bonefish Grill, Roy&#8217;s, and Fleming&#8217;s Prime Steakhouse and Wine Bar. Good brands, as restaurant brands go&#8211;and as Bain Capital and Catterton Partners thought when they acquired the company for $3.2 billion in 2007. But the global recession brutalized the business, which operates across the U.S. and in 20 other countries. OSI lost $739.4 million last year, and it&#8217;s been  suffering serious  declines in same-store sales.</p>
<p>Which may be ideal for Smith, since she adores companies that are ripe for overhaul. &#8220;It&#8217;s really always been in my DNA,&#8221; she told my  colleague Jessica Shambora in September, on the  day she announced her <a href="http://postcards.blogs.fortune.cnn.com/2009/09/17/avon-president-liz-smith-leaves-company-to-pursue-ceo-job/" target="_blank">departure from Avon</a>.</p>
<p>Smith&#8217;s exit from Avon shocked many people, since she was crucial to the cosmetic giant&#8217;s turnaround, well-liked across the company, and widely viewed as Jung&#8217;s eventual successor. But &#8220;eventual&#8221; was looking to be too long from now. While Smith, who is <a href="http://money.cnn.com/galleries/2009/fortune/0909/gallery.most_powerful_women.fortune/29.html" target="_blank">No. 29</a> on <em>Fortune</em>&#8217;s <a href="http://money.cnn.com/magazines/fortune/mostpowerfulwomen/2009/index.html" target="_blank">Most Powerful Women in Business list</a>, is just 46 years old and has plenty of runway ahead, she lost patience. That&#8217;s understandable since   Jung, who was named Avon&#8217;s CEO at age 41 a decade ago, has no plans to retire.</p>
<p>So now, Smith&#8211;who began her career at Morgan Stanley (<a href="http://money.cnn.com/quote/quote.html?symb=MS" target="_blank">MS</a>) and then, as a  Stanford MBA student, &#8220;wanted to start the next Microsoft or H-P&#8221;&#8211;is off in yet another new direction. Geographically, this time it is Manhattan to Tampa, Florida, where OSI is based. Smith plans to commute initially and then relocate with her   husband and two young sons.</p>
<p>And though retail isn&#8217;t entirely new to Smith&#8211;she&#8217;s on the board of Staples (<a href="http://money.cnn.com/quote/quote.html?symb=SPLS" target="_blank">SPLS</a>)&#8211;she&#8217;ll be testing herself against  her own measure of leadership. &#8220;Nothing is more important than a nimble, agile leader who is comfortable with ambiguity,&#8221; she told me a few months ago.</p>
<p>&#8220;We have to be comfortable figuring it out as we go along,&#8221; Smith added. Definitely, she&#8217;s living her philosophy.</p>
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	<category term="SPLS" scheme="http://rss.financialcontent.com/stocksymbol" /><category term="AVP" scheme="http://rss.financialcontent.com/stocksymbol" /><category term="KFT" scheme="http://rss.financialcontent.com/stocksymbol" /><category term="MS" scheme="http://rss.financialcontent.com/stocksymbol" /></entry>
		<entry>
		<author>
			<name>Patricia Sellers</name>
						<uri>http://</uri>
					</author>
		<title type="html"><![CDATA[Coke&#8217;s new formula: Cede marketing to consumers]]></title>
		<link rel="alternate" type="text/html" href="http://postcards.blogs.fortune.cnn.com/2009/11/02/cokes-new-formula-cede-marketing-to-consumers/" />
		<id>http://postcards.blogs.fortune.cnn.com/?p=5770</id>
		<updated>2009-11-02T20:19:06Z</updated>
		<published>2009-11-02T19:55:00Z</published>
		<category scheme="http://postcards.blogs.fortune.cnn.com" term="FORTUNE MPWomen" /><category scheme="http://postcards.blogs.fortune.cnn.com" term="FORTUNE Most Powerful Women Summit" /><category scheme="http://postcards.blogs.fortune.cnn.com" term="brands" /><category scheme="http://postcards.blogs.fortune.cnn.com" term="media" /><category scheme="http://postcards.blogs.fortune.cnn.com" term="Coca-Cola" />		<summary type="html"><![CDATA[by Patricia Sellers
Greetings from Atlanta. I&#8217;m here for Fortune&#8217;s &#8220;Most Powerful Women Evening With&#8230;&#8221; Atlanta is tonight&#8217;s stop in a series of regional dinners that we&#8217;re hosting annually in addition to the main event, the Most Powerful Women Summit. I&#8217;ll be interviewing Food Network star Paula Deen, the silver-haired, Southern-cookin&#8217; entrepreneur and star of the Food Network. Also with us: the top [...]<img alt="" border="0" src="http://stats.wordpress.com/b.gif?host=postcards.blogs.fortune.cnn.com&blog=3858781&post=5770&subd=fortunepostcards&ref=&feed=1" />]]></summary>
		<content type="html" xml:base="http://postcards.blogs.fortune.cnn.com/2009/11/02/cokes-new-formula-cede-marketing-to-consumers/"><![CDATA[<div class='snap_preview'><br /><p><em>by Patricia Sellers</em></p>
<p>Greetings from Atlanta. I&#8217;m here for <em>Fortune</em>&#8217;s &#8220;Most Powerful Women Evening With&#8230;&#8221; Atlanta is tonight&#8217;s stop in a series of regional dinners that we&#8217;re hosting annually in addition to the main event, the <a href="http://www.fortuneconferences.com/mpws/">Most Powerful Women Summit</a>. I&#8217;ll be interviewing Food Network star Paula Deen, the silver-haired, Southern-cookin&#8217; entrepreneur and star of the Food Network. Also with us: the top women execs at companies like Coca-Cola (<a href="http://money.cnn.com/quote/quote.html?symb=KO">KO</a>), Home Depot (<a href="http://money.cnn.com/quote/quote.html?symb=HD">HD</a>), Delta Airlines, (<a href="http://money.cnn.com/quote/quote.html?symb=DAL">DAL</a>), UPS (<a href="http://money.cnn.com/quote/quote.html?symb=UPS">UPS</a>), and Turner Broadcasting, which is part of <em>Fortune</em>&#8217;s parent, Time Warner (<a href="http://money.cnn.com/quote/quote.html?symb=TWX">TWX</a>).</p>
<p>It&#8217;s fascinating to be here since I grew up, career-wise, learning about business from two Atlanta-based Fortune 500 giants: Home Depot, back in the &#8217;80s and &#8217;90s when co-founders Bernie Marcus and Arthur Blank were running the place, and Coca-Cola, when the late CEO Roberto Goizueta built Coke to be <em>Fortune&#8217;</em>s No. 1 Most Admired Company.</p>
<p>Isn&#8217;t it interesting that a false sense of invincibility and arrogance eventually poisoned both corporate cultures? Coke and Home Depot fell off the tracks, struggled through lines of wrong CEOs, and had their comeuppance. Only after painful cost-cutting and serious strategic rethinking did they begin to return to prominence.</p>
<p>I spent this morning at Coke with some folks who&#8217;ve been key to its recovery. One is SVP Wendy Clark, a hotshot marketer who joined Coke last year from AT&amp;T (<a href="http://money.cnn.com/quote/quote.html?symb=ATT">ATT</a>) and this year made <em>Fortune</em>&#8217;s &#8220;Women to Watch&#8221; list in the <a href="http://money.cnn.com/magazines/fortune/mostpowerfulwomen/2009/index.html">Most Powerful Women</a> issue. I also caught up with Clyde Tuggle, Coke&#8217;s global communications chief whom I&#8217;ve known since the &#8217;80s, the Goizueta days.</p>
<p>Talking with Tuggle reminded me how radically marketing has changed. In May, he told me, he asked Coke&#8217;s social media experts to come up with &#8220;a big idea&#8221; that would be unique and turn consumers into brand marketers&#8211;what smart brand-owners must do today. The team delivered an idea called Expedition 206. It&#8217;s an online contest in which consumers vote, via Facebook and Twitter and other social networks, to elect a trio who will visit every country in the world where Coke sells its products. (Yes, Coke is in 206 countries.). Consumers have selected three finalist trios&#8211;who, if you look at the <a href="http://www.expedition206.com/">Expedition 206 </a>site, you&#8217;ll see are from all around the world, literally. The winner will emerge in two weeks. Starting January 1, that trio will spend 365 days globetrotting &#8220;on a mission, quite simply, to find happiness,&#8221; as Tuggle puts it.</p>
<p>It&#8217;s a gimmick, but maybe a clever one in this new era when consumers, not companies, control public image.  &#8220;We have to move into a space where we let go,&#8221; as Tuggle says. &#8220;The world gets to experience the brand through the eyes of the consumer, not the company.&#8221;</p>
<p>Indeed, the consumer is now the chief marketing and communication officer.</p>
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	<category term="KO" scheme="http://rss.financialcontent.com/stocksymbol" /><category term="HD" scheme="http://rss.financialcontent.com/stocksymbol" /><category term="DAL" scheme="http://rss.financialcontent.com/stocksymbol" /><category term="ATT" scheme="http://rss.financialcontent.com/stocksymbol" /><category term="UPS" scheme="http://rss.financialcontent.com/stocksymbol" /><category term="TWX" scheme="http://rss.financialcontent.com/stocksymbol" /></entry>
		<entry>
		<author>
			<name>Jessica Shambora, Reporter</name>
						<uri>http://jshambora.wordpress.com/</uri>
					</author>
		<title type="html"><![CDATA[Power Point: Get customer-facing!]]></title>
		<link rel="alternate" type="text/html" href="http://postcards.blogs.fortune.cnn.com/2009/10/30/power-point-get-customer-facing/" />
		<id>http://postcards.blogs.fortune.cnn.com/?p=5765</id>
		<updated>2009-10-31T02:23:06Z</updated>
		<published>2009-10-30T22:26:07Z</published>
		<category scheme="http://postcards.blogs.fortune.cnn.com" term="CEOs" /><category scheme="http://postcards.blogs.fortune.cnn.com" term="Power Point" /><category scheme="http://postcards.blogs.fortune.cnn.com" term="dating" /><category scheme="http://postcards.blogs.fortune.cnn.com" term="eharmony" /><category scheme="http://postcards.blogs.fortune.cnn.com" term="greg waldorf" />		<summary type="html"><![CDATA[“If you’re interested in an entrepreneurial career, find yourself in a customer-facing job.”
&#8211; Greg Waldorf, CEO of eHarmony. I had lunch today with Waldorf, who was was a founding investor in the online-dating pioneer long before he rose to the top of the Pasadena-based private company. Besides telling me a few funny things (&#8220;Everyone thinks [...]<img alt="" border="0" src="http://stats.wordpress.com/b.gif?host=postcards.blogs.fortune.cnn.com&blog=3858781&post=5765&subd=fortunepostcards&ref=&feed=1" />]]></summary>
		<content type="html" xml:base="http://postcards.blogs.fortune.cnn.com/2009/10/30/power-point-get-customer-facing/"><![CDATA[<div class='snap_preview'><br /><p>“If you’re interested in an entrepreneurial career, find yourself in a customer-facing job.”</p>
<p>&#8211; Greg Waldorf, CEO of eHarmony. I had lunch today with Waldorf, who was was a founding investor in the online-dating pioneer long before he rose to the top of the Pasadena-based private company. Besides telling me a few funny things (&#8220;Everyone thinks their town is the worst place for dating,&#8221; he said&#8211;and  in every new country the company enters, people tell him, &#8220;That will never work here.&#8221;), he talked about what it takes to build a great business.</p>
<p>In <a href="http://ecorner.stanford.edu/authorMaterialInfo.html?mid=1691" target="_blank">a talk Waldorf gave at Stanford University</a>&#8211;which I watched after lunch&#8211;he lists his &#8220;must-haves&#8221; for an entrepreneurial career. And yes, customer-facing experience is prime. “Whether you are in the social sciences or the engineering school,&#8221; Waldorf says, &#8220;get a job where you can figure out what makes customers happy, how people buy products, [and learn how] how to make businesses go.&#8221; <em>&#8211;Jessica Shambora</em></p>
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	</entry>
		<entry>
		<author>
			<name>Jessica Shambora, Reporter</name>
						<uri>http://jshambora.wordpress.com/</uri>
					</author>
		<title type="html"><![CDATA[One social-networking player making real money]]></title>
		<link rel="alternate" type="text/html" href="http://postcards.blogs.fortune.cnn.com/2009/10/29/one-social-networking-player-making-real-money/" />
		<id>http://postcards.blogs.fortune.cnn.com/?p=5746</id>
		<updated>2009-10-29T17:18:56Z</updated>
		<published>2009-10-29T17:11:04Z</published>
		<category scheme="http://postcards.blogs.fortune.cnn.com" term="Silicon Valley" /><category scheme="http://postcards.blogs.fortune.cnn.com" term="technology" /><category scheme="http://postcards.blogs.fortune.cnn.com" term="Facebook" /><category scheme="http://postcards.blogs.fortune.cnn.com" term="gaming" /><category scheme="http://postcards.blogs.fortune.cnn.com" term="social networks" /><category scheme="http://postcards.blogs.fortune.cnn.com" term="twitter" /><category scheme="http://postcards.blogs.fortune.cnn.com" term="zynga" />		<summary type="html"><![CDATA[by Jessica Shambora 
Are there green shoots of profitability in the land of social networking?
Last week Twitter announced deals with Microsoft (MSFT) and Google (GOOG) to make its posts available on the Bing and Google search engines&#8211;and this could be a reliable source of future revenue. Though as Adam Lashinsky writes in the current issue [...]<img alt="" border="0" src="http://stats.wordpress.com/b.gif?host=postcards.blogs.fortune.cnn.com&blog=3858781&post=5746&subd=fortunepostcards&ref=&feed=1" />]]></summary>
		<content type="html" xml:base="http://postcards.blogs.fortune.cnn.com/2009/10/29/one-social-networking-player-making-real-money/"><![CDATA[<div class='snap_preview'><br /><p><em>by Jessica Shambora </em></p>
<p>Are there green shoots of profitability in the land of social networking?</p>
<p>Last week Twitter announced deals with Microsoft (<a href="http://money.cnn.com/quote/quote.html?symb=MSFT" target="_blank">MSFT</a>) and Google (<a href="http://money.cnn.com/quote/quote.html?symb=GOOG" target="_blank">GOOG</a>) to make its posts available on the Bing and Google search engines&#8211;and this could be a reliable source of future revenue. Though as Adam Lashinsky <a href="http://money.cnn.com/2009/10/21/technology/twitter_stone_williams.fortune/index.htm?postversion=2009102209" target="_blank">writes in the current issue</a> of <em>Fortune</em>, Twitter co-founders Evan Williams and Biz Stone are still less focused on making money than they are on doubling their user base of 55 million people.</p>
<p>As for Facebook, the other social-networking heavyweight, it now has positive cash flow, management says, along with 300 million users. Still, details have yet to emerge about how Facebook&#8217;s advertising buildup is faring.</p>
<p>But hold on, green shoots really are appearing&#8211;from companies you might not expect. One of the hottest start-ups: Zynga, a creator of games that run on social networks like Facebook and MySpace (<a href="http://money.cnn.com/quote/quote.html?symb=NWSA" target="_blank">NWSA</a>). The company is forecasting at least $100 million in annual revenues after just two years in business. Management says that Zynga has been profitable since September 2007, just two months after launching.</p>
<p>San Francisco-based Zynga creates games that allow players to interact with friends in their social network. These &#8220;social games&#8221; are free to play, but users pay to purchase virtual goods. Why spend real money on virtual goods? Because the virtual goods help you  advance in the game more quickly.</p>
<p>For instance, in FarmVille, where you tend a virtual farm, Zynga collects money when you buy fuel for your virtual tractor. The virtual tractor enables you to build a bigger farm faster than a player who doesn&#8217;t spend to invest. FarmVille happens to be the most popular social game right now. It has more than 61 million monthly users.</p>
<p>These  social games are addictive. And while some people contend that this growing addiction is crazy,  others say that buying virtual goods isn&#8217;t much different from plunking down cash for a game like Microsoft&#8217;s  <em>Halo 3</em>.<em> </em>Would you spend real money on virtual goods? Let us know&#8211;and for more on social games, read my <a href="http://brainstormtech.blogs.fortune.cnn.com/2009/10/26/farmville-gamemaker-zynga-sees-dollar-signs/" target="_blank">profile of Zynga</a> in the new <em>Fortune</em>.<em><br />
</em></p>
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	<category term="MSFT" scheme="http://rss.financialcontent.com/stocksymbol" /><category term="GOOG" scheme="http://rss.financialcontent.com/stocksymbol" /><category term="NWSA" scheme="http://rss.financialcontent.com/stocksymbol" /></entry>
		<entry>
		<author>
			<name>Jessica Shambora, Reporter</name>
						<uri>http://jshambora.wordpress.com/</uri>
					</author>
		<title type="html"><![CDATA[Power Point: The relationship trumps the issue]]></title>
		<link rel="alternate" type="text/html" href="http://postcards.blogs.fortune.cnn.com/2009/10/28/power-point-the-relationship-trumps-the-issue/" />
		<id>http://postcards.blogs.fortune.cnn.com/?p=5754</id>
		<updated>2009-10-28T21:59:09Z</updated>
		<published>2009-10-28T21:59:09Z</published>
		<category scheme="http://postcards.blogs.fortune.cnn.com" term="Power Point" /><category scheme="http://postcards.blogs.fortune.cnn.com" term="philanthropy" /><category scheme="http://postcards.blogs.fortune.cnn.com" term="40 under 40" /><category scheme="http://postcards.blogs.fortune.cnn.com" term="kiva" /><category scheme="http://postcards.blogs.fortune.cnn.com" term="premal shah" />		<summary type="html"><![CDATA[&#8220;The relationship trumps the issue.&#8221;
&#8211;Premal Shah, President of Kiva, the microfinance website that connects citizen lenders with entrepreneurs around the world. I interviewed Shah for Fortune&#8217;s list of 40 under 40 in the current issue&#8211;he&#8217;s No. 31 with Kiva CEO Matt Flannery.
While Shah&#8217;s passion for microfinace drives him, it can also be a stumbling block. [...]<img alt="" border="0" src="http://stats.wordpress.com/b.gif?host=postcards.blogs.fortune.cnn.com&blog=3858781&post=5754&subd=fortunepostcards&ref=&feed=1" />]]></summary>
		<content type="html" xml:base="http://postcards.blogs.fortune.cnn.com/2009/10/28/power-point-the-relationship-trumps-the-issue/"><![CDATA[<div class='snap_preview'><br /><p>&#8220;The relationship trumps the issue.&#8221;</p>
<p>&#8211;Premal Shah, President of <a href="http://www.kiva.org/" target="_blank">Kiva</a>, the microfinance website that connects citizen lenders with entrepreneurs around the world. I interviewed Shah for <em>Fortune</em>&#8217;s list of <a href="http://money.cnn.com/galleries/2009/fortune/0910/gallery.40_under_40.fortune/index.html" target="_blank">40 under 40</a> in the current issue&#8211;he&#8217;s <a href="http://money.cnn.com/galleries/2009/fortune/0910/gallery.40_under_40.fortune/31.html" target="_blank">No. 31</a> with Kiva CEO Matt Flannery.</p>
<p>While Shah&#8217;s passion for microfinace drives him, it can also be a stumbling block. &#8220;Like a lot of entrepreneurs, and especially social entrepreneurs, I get pretty fired up and attached to my own viewpoints. At times when I have disagreed with someone, when the stakes are high, I can take it personally and it&#8217;s added distance between me and the person,&#8221; he says.</p>
<p>For more of the 40 under 40 on their mistakes, regrets and pitfalls, click <a href="http://money.cnn.com/galleries/2009/fortune/0910/gallery.biggest_mistake_40_under_40.fortune/index.html" target="_blank">here</a>. <em>&#8211;Jessica Shambora</em></p>
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	</entry>
		<entry>
		<author>
			<name>Patricia Sellers</name>
						<uri>http://</uri>
					</author>
		<title type="html"><![CDATA[Are you situationally aware?]]></title>
		<link rel="alternate" type="text/html" href="http://postcards.blogs.fortune.cnn.com/2009/10/28/are-you-situationally-aware/" />
		<id>http://postcards.blogs.fortune.cnn.com/?p=5749</id>
		<updated>2009-10-28T20:13:40Z</updated>
		<published>2009-10-28T18:45:14Z</published>
		<category scheme="http://postcards.blogs.fortune.cnn.com" term="leadership" /><category scheme="http://postcards.blogs.fortune.cnn.com" term="management" /><category scheme="http://postcards.blogs.fortune.cnn.com" term="sports" /><category scheme="http://postcards.blogs.fortune.cnn.com" term="Andrea Jung" /><category scheme="http://postcards.blogs.fortune.cnn.com" term="Anne Mulcahy" /><category scheme="http://postcards.blogs.fortune.cnn.com" term="Apple" /><category scheme="http://postcards.blogs.fortune.cnn.com" term="Meg Whitman" /><category scheme="http://postcards.blogs.fortune.cnn.com" term="Steve Jobs" />		<summary type="html"><![CDATA[Situational awareness: being aware of what&#8217;s happening around you to understand how information, events, and your own actions will impact your goals and objectives.
This is how Wikipedia defines this concept that&#8217;s been bandied about a lot lately, since those Northwest (DAL) pilots got distracted on their laptops and flew wayyyy beyond Minneapolis, their destination. Whatever [...]<img alt="" border="0" src="http://stats.wordpress.com/b.gif?host=postcards.blogs.fortune.cnn.com&blog=3858781&post=5749&subd=fortunepostcards&ref=&feed=1" />]]></summary>
		<content type="html" xml:base="http://postcards.blogs.fortune.cnn.com/2009/10/28/are-you-situationally-aware/"><![CDATA[<div class='snap_preview'><br /><p>Situational awareness: being aware of what&#8217;s happening around you to understand how information, events, and your own actions will impact your goals and objectives.</p>
<p>This is how Wikipedia defines this concept that&#8217;s been bandied about a lot lately, since those Northwest (<a href="http://money.cnn.com/quote/quote.html?symb=DAL" target="_blank">DAL</a>) pilots got distracted on their laptops and flew wayyyy beyond Minneapolis, their destination. Whatever the rogue navigators were viewing or doing on their mini computer screens, they were oblivious to the world and to their job.</p>
<p>So situational unawareness can be dangerous these days.</p>
<p>I&#8217;ve thought about the concept a lot, actually, even before it came into vogue. Walking down Broadway to work each morning, I stare at my BlackBerry, thumb poised on my rollerball. I&#8217;m  oblivious to traffic, at my peril.</p>
<p>Others around me are oblivious, but immobile. The <em>New York Times</em> recently published <a href="http://cityroom.blogs.nytimes.com/2009/10/16/complaint-box-immobile-on-thephone/?partner=rss&amp;emc=rss" target="_blank">a rant on cellphone users</a> who stand in the middle of sidewalks and subway stairways. &#8220;This new brand of boor,&#8221; the writer called these people. The blog post drew an avalanche of comments from readers.</p>
<p>Situational awareness is a challenge for every leader, from President Obama on down. &#8220;The hardest thing about my job is staying focused,&#8221; the President told <em>60 Minutes</em>. And as I pointed out in a <em>Postcard</em> called <a href="http://postcards.blogs.fortune.cnn.com/2009/03/24/how-the-best-bosses-find-focus/" target="_blank">&#8220;How the best bosses find focus,&#8221;</a> former CEOs Meg Whitman of EBAY (<a href="http://money.cnn.com/quote/quote.html?symb=EBAY" target="_blank">EBAY</a>),  Anne Mulcahy of Xerox (<a href="http://money.cnn.com/quote/quote.html?symb=XRX" target="_blank">XRX</a>) and A.G. Lafley of Procter &amp; Gamble (<a href="http://money.cnn.com/quote/quote.html?symb=PG" target="_blank">PG</a>) are just a few of the corporate leaders who say that knowing what <em>not</em> to do is as key to success as knowing what to do.</p>
<p>Avon (<a href="http://money.cnn.com/quote/quote.html?symb=AVP" target="_blank">AVP</a>) chairman and CEO Andrea Jung, who is on the boards of Apple (<a href="http://money.cnn.com/quote/quote.html?symb=AAPL" target="_blank">AAPL</a>) and General Electric (<a href="http://money.cnn.com/quote/quote.html?symb=GE" target="_blank">GE</a>), made this same point to me last week. We were talking about  Steve Jobs, actually, and Jung noted that &#8220;tightness of vision&#8221; has been one of the many reasons Apple consistently stays on course and rarely falters.</p>
<p>And then there&#8217;s the master of situational awareness in sports: Derek Jeter, who we&#8217;ll see tonight when the Yankees meet the Phillies in Game 1 of the World Series. In a <a href="http://www.nytimes.com/2009/10/28/sports/baseball/28jeter.html" target="_blank">fascinating story</a> about the Yankee captain in the <em>New York Times</em> today, Jeter contends that his success is based on &#8220;simplifying things.&#8221; He&#8217;s better than almost anyone&#8211;in baseball, at least&#8211;at reducing the clutter that can overwhelm players, especially All-Stars in the spotlight. The story offers lessons for any leader&#8211;or anybody aspiring to stay in a job.<img class="alignleft size-thumbnail wp-image-5750" title="PATTIE signature" src="http://fortunepostcards.files.wordpress.com/2009/10/pattie-signature10.jpg?w=150&#038;h=112" alt="PATTIE signature" width="150" height="112" /></p>
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		<thr:total>4</thr:total>
	<category term="GE" scheme="http://rss.financialcontent.com/stocksymbol" /><category term="AVP" scheme="http://rss.financialcontent.com/stocksymbol" /><category term="EBAY" scheme="http://rss.financialcontent.com/stocksymbol" /><category term="DAL" scheme="http://rss.financialcontent.com/stocksymbol" /><category term="XRX" scheme="http://rss.financialcontent.com/stocksymbol" /><category term="PG" scheme="http://rss.financialcontent.com/stocksymbol" /><category term="AAPL" scheme="http://rss.financialcontent.com/stocksymbol" /></entry>
		<entry>
		<author>
			<name>Jessica Shambora, Reporter</name>
						<uri>http://jshambora.wordpress.com/</uri>
					</author>
		<title type="html"><![CDATA[Power Point: It&#8217;s never too late to start over]]></title>
		<link rel="alternate" type="text/html" href="http://postcards.blogs.fortune.cnn.com/2009/10/27/power-point-its-never-too-late-to-start-over-2/" />
		<id>http://postcards.blogs.fortune.cnn.com/?p=5742</id>
		<updated>2009-10-27T21:54:43Z</updated>
		<published>2009-10-27T21:54:43Z</published>
		<category scheme="http://postcards.blogs.fortune.cnn.com" term="CEOs" /><category scheme="http://postcards.blogs.fortune.cnn.com" term="Power Point" /><category scheme="http://postcards.blogs.fortune.cnn.com" term="AIG" /><category scheme="http://postcards.blogs.fortune.cnn.com" term="Maurice &quot;Hank&quot; Greenberg" />		<summary type="html"><![CDATA[&#8220;Basically, he’s just starting ‘A.I.G. Two’ and raiding people out of ‘A.I.G. One.”
&#8211;Douglas A. Love, an insurance executive whose company employs former AIG (AIG) talent. Love, speaking to The New York Times, was talking about Maurice &#8220;Hank&#8221; Greenberg, the 84-year-old former CEO of AIG who ws pushed out in an accounting scandal in 2005. Now [...]<img alt="" border="0" src="http://stats.wordpress.com/b.gif?host=postcards.blogs.fortune.cnn.com&blog=3858781&post=5742&subd=fortunepostcards&ref=&feed=1" />]]></summary>
		<content type="html" xml:base="http://postcards.blogs.fortune.cnn.com/2009/10/27/power-point-its-never-too-late-to-start-over-2/"><![CDATA[<div class='snap_preview'><br /><p>&#8220;Basically, he’s just starting ‘A.I.G. Two’ and raiding people out of ‘A.I.G. One.”</p>
<p>&#8211;Douglas A. Love, an insurance executive whose company employs former AIG (<a href="http://money.cnn.com/quote/quote.html?symb=AIG" target="_blank">AIG</a>) talent. Love, speaking to <a href="http://www.nytimes.com/2009/10/27/business/27aig.html?pagewanted=1&amp;ref=business" target="_blank"><em>The New York Times</em></a>, was talking about Maurice &#8220;Hank&#8221; Greenberg, the 84-year-old former CEO of AIG who ws pushed out in an accounting scandal in 2005. Now the irrepressible octogenarian is using his hard-won billions in AIG stock to start a firm that will compete with the behemoth that he built and got bailed out by taxpayers last year.</p>
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		<thr:total>0</thr:total>
	<category term="AIG" scheme="http://rss.financialcontent.com/stocksymbol" /></entry>
		<entry>
		<author>
			<name>Patricia Sellers</name>
						<uri>http://</uri>
					</author>
		<title type="html"><![CDATA[40 Under 40&#8217;s dearth of women&#8211;Discuss!]]></title>
		<link rel="alternate" type="text/html" href="http://postcards.blogs.fortune.cnn.com/2009/10/27/40-under-40s-dearth-of-women-discuss/" />
		<id>http://postcards.blogs.fortune.cnn.com/?p=5731</id>
		<updated>2009-10-27T17:07:36Z</updated>
		<published>2009-10-27T17:03:31Z</published>
		<category scheme="http://postcards.blogs.fortune.cnn.com" term="FORTUNE MPWomen" /><category scheme="http://postcards.blogs.fortune.cnn.com" term="Joanna Barsh" /><category scheme="http://postcards.blogs.fortune.cnn.com" term="Sheryl Sandberg" />		<summary type="html"><![CDATA[by Leigh Gallagher, Fortune Senior Editor
Why do women lag men on Fortune&#8217;s 40 Under 40 list of the most influential rising stars in business? Yesterday we delved into this question and shared insights from two experts: Facebook COO Sheryl Sandberg and McKinsey director Joanna Barsh. Sandberg&#8217;s and Barsh&#8217;s opinions provoked some interesting comments, including one [...]<img alt="" border="0" src="http://stats.wordpress.com/b.gif?host=postcards.blogs.fortune.cnn.com&blog=3858781&post=5731&subd=fortunepostcards&ref=&feed=1" />]]></summary>
		<content type="html" xml:base="http://postcards.blogs.fortune.cnn.com/2009/10/27/40-under-40s-dearth-of-women-discuss/"><![CDATA[<div class='snap_preview'><br /><p><em>by Leigh Gallagher, </em>Fortune<em> Senior Editor</em></p>
<p>Why do women lag men on <a href="http://money.cnn.com/galleries/2009/fortune/0910/gallery.40_under_40.fortune/index.html" target="_blank"><em>Fortune</em>&#8217;s 40 Under 40</a> list of the most influential rising stars in business? <a href="http://postcards.blogs.fortune.cnn.com/2009/10/26/40-under-40-where-are-the-women/" target="_blank">Yesterday </a>we delved into this question and shared insights from two experts: Facebook COO Sheryl Sandberg and McKinsey director Joanna Barsh. Sandberg&#8217;s and Barsh&#8217;s opinions provoked some interesting comments, including one from David in New York City, who declared that women &#8220;have all the brains and tools but lack the drive,&#8221; followed by Michelle in Toronto, who argued that women &#8220;are not nurtured at a young age to be entrepreneurial or business-minded.&#8221;</p>
<p>A few more insights from Barsh, who carefully explored this territory to research her new book, <em>How Remarkable Women Lead</em>. Barsh believes that women are more interested than men in finding meaning in their careers than, say, wealth or power. We buy into that&#8211;and we&#8217;ve been struck over the years by how many stars of <a href="http://money.cnn.com/magazines/fortune/mostpowerfulwomen/2009/full_list/" target="_blank"><em>Fortune</em>&#8217;s Most Powerful Women list</a>, such as former Procter &amp; Gamble (<a href="http://money.cnn.com/quote/quote.html?symb=PG" target="_blank">PG</a>) president <a href="http://postcards.blogs.fortune.cnn.com/2009/03/09/why-pgs-president-quit/" target="_blank">Susan Arnold</a>, have thrown in the towel for a break or a better life outside of business.</p>
<p>But Barsh also thinks that women may be wired with a lower tolerance for risk, and therefore are less likely to risk it all to try to create the next, say, Google (<a href="http://money.cnn.com/quote/quote.html?symb=GOOG" target="_blank">GOOG</a>) or Twitter or Ford (<a href="http://money.cnn.com/quote/quote.html?symb=F" target="_blank">F</a>) or Coca-Cola (<a href="http://money.cnn.com/quote/quote.html?symb=KO" target="_blank">KO</a>). “Women are so busy pleasing everyone that they’re in the get-an-A-mode,” she says. “That causes you not to take risk.”</p>
<p>Such theorizing gets really interesting when you delve into the question of why women don&#8217;t take as big risks as men do. Theories abound, but one of Barsh&#8217;s favorites comes from Florida State University social psychologist Roy Baumeister, who focuses on the theory that in ancient times, many more women reproduced than men. Baumeister suggests that the ratio could be as much as two times (say, 80% of women and only 40% of men were fortunate enough to have progeny).</p>
<p>Starting with the premise that our biological necessity is to reproduce, a woman’s job was to protect her eggs, whereas men’s job was to risk it all to win a mate. As Baumeister theorizes, over time that risk-taking requirement became hard-wired for men at the same time the nurturing instinct wired itself in women.</p>
<p>The fact is, we are descendants of women who played it safe&#8211;and men who, to  win a woman’s hand (and the chance to procreate), had to compete. “In order to fulfill their biological goal, men had to take huge risk,” Barsh says. “They had to go to war and come back with money.” Not all men did, which could explain why fewer of them reproduced than the women, who were the ones being pursued.</p>
<p>Such anomalies of risk-taking aside, men have greater variability in general, Barsh notes. This variability enhances the chances that more men than women hit the heights in the corporate world; meanwhile,  more men than women also fall in the gutter. “If you take the smartest people and the dumbest people, there are more men in both buckets,” Barsh explains, adding, “Look at people in jail. There are mostly men in that group, too.”</p>
<p>Come to think of it, a few of those jailbirds were once in business, and probably took risk too far.</p>
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	<category term="KO" scheme="http://rss.financialcontent.com/stocksymbol" /><category term="F" scheme="http://rss.financialcontent.com/stocksymbol" /><category term="PG" scheme="http://rss.financialcontent.com/stocksymbol" /><category term="GOOG" scheme="http://rss.financialcontent.com/stocksymbol" /></entry>
		<entry>
		<author>
			<name>Jessica Shambora, Reporter</name>
						<uri>http://jshambora.wordpress.com/</uri>
					</author>
		<title type="html"><![CDATA[Power Point: Life is long but time is short]]></title>
		<link rel="alternate" type="text/html" href="http://postcards.blogs.fortune.cnn.com/2009/10/26/power-point-life-is-long-but-time-is-short/" />
		<id>http://postcards.blogs.fortune.cnn.com/?p=5734</id>
		<updated>2009-10-26T22:44:28Z</updated>
		<published>2009-10-26T22:44:28Z</published>
		<category scheme="http://postcards.blogs.fortune.cnn.com" term="CEOs" /><category scheme="http://postcards.blogs.fortune.cnn.com" term="Power Point" /><category scheme="http://postcards.blogs.fortune.cnn.com" term="Silicon Valley" /><category scheme="http://postcards.blogs.fortune.cnn.com" term="management" /><category scheme="http://postcards.blogs.fortune.cnn.com" term="technology" /><category scheme="http://postcards.blogs.fortune.cnn.com" term="Eric Schmidt" /><category scheme="http://postcards.blogs.fortune.cnn.com" term="Google" /><category scheme="http://postcards.blogs.fortune.cnn.com" term="ken auletta" />		<summary type="html"><![CDATA[&#8220;Life is long but time is short.&#8221;
&#8211; Google (GOOG) CEO Eric Schmidt, on acting boldly and taking risks. This line—along with points about passion and vision and keeping customers first—is one of 10 lessons that author Ken Auletta says he took away from researching Google for his new book, Googled: the End of the World [...]<img alt="" border="0" src="http://stats.wordpress.com/b.gif?host=postcards.blogs.fortune.cnn.com&blog=3858781&post=5734&subd=fortunepostcards&ref=&feed=1" />]]></summary>
		<content type="html" xml:base="http://postcards.blogs.fortune.cnn.com/2009/10/26/power-point-life-is-long-but-time-is-short/"><![CDATA[<div class='snap_preview'><br /><p>&#8220;Life is long but time is short.&#8221;</p>
<p>&#8211; Google (<a href="http://money.cnn.com/quote/quote.html?symb=GOOG" target="_blank">GOOG</a>) CEO Eric Schmidt, on acting boldly and taking risks. This line—along with points about passion and vision and keeping customers first—is one of <a href="http://money.cnn.com/2009/10/22/technology/auletta_maxims.fortune/index.htm?postversion=2009102609" target="_blank">10 lessons that author Ken Auletta</a> says he took away from researching Google for his new book, <em>Googled: the End of the World as We Know It</em>. Auletta’s book is due out next week from Penguin Press.</p>
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		<thr:total>0</thr:total>
	<category term="GOOG" scheme="http://rss.financialcontent.com/stocksymbol" /></entry>
		<entry>
		<author>
			<name>Patricia Sellers</name>
						<uri>http://</uri>
					</author>
		<title type="html"><![CDATA[40 Under 40: Where are the women?]]></title>
		<link rel="alternate" type="text/html" href="http://postcards.blogs.fortune.cnn.com/2009/10/26/40-under-40-where-are-the-women/" />
		<id>http://postcards.blogs.fortune.cnn.com/?p=5721</id>
		<updated>2009-10-26T23:00:53Z</updated>
		<published>2009-10-26T16:46:15Z</published>
		<category scheme="http://postcards.blogs.fortune.cnn.com" term="FORTUNE MPWomen" /><category scheme="http://postcards.blogs.fortune.cnn.com" term="Joanna Barsh" /><category scheme="http://postcards.blogs.fortune.cnn.com" term="Sheryl Sandberg" />		<summary type="html"><![CDATA[Just look at Fortune&#8217;s annual Most Powerful Women list to see the strides of women in business: Today an executive, to make the cut, generally needs to oversee some $6 billion in revenue, vs. about $1 billion 11 years ago when we launched the list. Still, the debate rages about why women aren&#8217;t moving up [...]<img alt="" border="0" src="http://stats.wordpress.com/b.gif?host=postcards.blogs.fortune.cnn.com&blog=3858781&post=5721&subd=fortunepostcards&ref=&feed=1" />]]></summary>
		<content type="html" xml:base="http://postcards.blogs.fortune.cnn.com/2009/10/26/40-under-40-where-are-the-women/"><![CDATA[<div class='snap_preview'><br /><p><em>Just look at </em>Fortune<em>&#8217;s annual <a href="http://money.cnn.com/magazines/fortune/mostpowerfulwomen/2009/index.html" target="_blank">Most Powerful Women</a> list to see the strides of women in business: Today an executive, to make the cut, generally needs to oversee some $6 billion in revenue, vs. about $1 billion 11 years ago when we launched the list. Still, the debate rages about why women aren&#8217;t moving up the ranks </em><em>faster. My theory: Women tend to view power horizontally and live their lives in chapters&#8211;and so, even if all the glass ceilings across the world shatter, women will not catch up with men in terms of power. Still, we were surprised to discover how few women made </em>Fortune<em>&#8217;s just-released <a href="http://money.cnn.com/magazines/fortune/40under40/2009/" target="_blank">40 Under 40</a> list of the most influential young people in business. So we asked <strong>Senior Editor Leigh Gallagher</strong>, who commandeered the project, to share her insights&#8211;which are fresh, smart and eye-opening. Here&#8217;s Leigh on the dearth of female rising stars:</em></p>
<p>In putting together <em>Fortune</em>’s 2009 list of the <a href="http://money.cnn.com/magazines/fortune/40under40/2009/" target="_blank">40 Under 40</a>, here&#8217;s the trend that stood out: Men outnumber women in our rankings by a ratio of 7 to 1.</p>
<p>Yes, there are only five women on the list. We can express indignation at this because it wasn’t our intention or our choice. In fact, we shook the trees pretty hard to make sure we weren’t missing anyone.</p>
<p><img class="alignright size-medium wp-image-5727" title="photo" src="http://fortunepostcards.files.wordpress.com/2009/10/photo.jpg?w=225&#038;h=300" alt="photo" width="225" height="300" /></p>
<p>Make no mistake: The women who made our list&#8211;financial analyst Meredith Whitney, Google VP Marissa Mayer, Ning CEO Gina Bianchini, CNBC (<a href="http://money.cnn.com/quote/quote.html?symb=GE" target="_blank">GE</a>) anchor Erin Burnett and Coca-Cola (<a href="http://money.cnn.com/quote/quote.html?symb=KO" target="_blank">KO</a>) marketing’s Wendy Clark&#8211;have all zoomed past men in their respective fields. But there are no women listed who, say, founded a Google (<a href="http://money.cnn.com/quote/quote.html?symb=GOOG" target="_blank">GOOG</a>) or a Facebook or a Twitter. None who are self-made hedge fund billionaires. None who made it to the top 10. So, while the accomplishments of those five women are tremendously impressive, they still, for the most part, trail those of most of the men on our list.</p>
<p>What gives? I asked Sheryl Sandberg, COO of Facebook and one of the most prominent leaders in Silicon Valley, to weigh in. She cited some interesting numbers: Just 15 of <a href="http://money.cnn.com/magazines/fortune/fortune500/2009/" target="_blank"><em>Fortune</em> 500</a> CEOs are women. Yet at the college level, more women are getting degrees than men&#8211;and even some professional schools are graduating more women than men. “So the question is,” Sandberg says, “what happens between leaving school and age 40 to make this list predominantly male?”</p>
<p>Sandberg (who, by the way, would have made the 40 Under 40 list if she hadn&#8217;t turned 40 this year) says she suspects that &#8220;disequilibrium of household responsibilities,&#8221; as she calls it, is a key reason women slip behind. Even when both men and women in a household work fulltime, she notes, studies have shown that women do the majority of the childcare and housework. Perhaps that’s not so surprising, but Sandberg’s point is that advancements on the domestic front seriously lag the gains women have made in the workforce.</p>
<p>“Over the past 40 years, we have made more progress in the workplace than in the home,” Sandberg says. “I believe the No. 1 thing we could do to change the numbers in the professional world is to find a way to balance responsibilities in the home.”</p>
<p>McKinsey director Joanna Barsh, who pioneered the firm&#8217;s Centered Leadership Project to help develop women leaders, thinks along the same lines. She  points to the practical limitations that child rearing can put on women’s careers. “Not everybody slows down,” Barsh says. “But an awful lot of women choose to slow down and enjoy those years.” And for many women, she notes, the slowdown comes at the precise time when career opportunities tend to surge. “Your hormones are causing you to want to take care of everyone in your family at the very moment when you’re building your goal lines.&#8221;</p>
<p>Many women “zig and zag” rather than pursue one goal in a straight line, as most men are programmed to do. Women can still accomplish a great deal career-wise, but it might happen when they&#8217;re well past 40. Barsh&#8217;s idea for fixing the gender imbalance on the 40 Under 40 list? “Give women a ten-year handicap!”</p>
<p>Well, we can&#8217;t do that. But we can hope to see more women in the 40 Under 40 rankings in coming years. To be sure, half the people on our <a href="http://money.cnn.com/magazines/fortune/40under40/2009/starstowatch/fastrisers.html" target="_blank">“Ones to Watch”</a> list of fast risers are women. I asked Sandberg how long she thinks it will be until a woman co-founds a $100 billion company. Her answer: “Who says she hasn’t already?” She makes a good point. And we&#8217;ll be watching.</p>
<p><em>P.S. Tune into </em>Postcards<em> tomorrow for further discussion. And for more of Sandberg&#8217;s insights about navigating a successful career, read her first-personer, <a href="http://postcards.blogs.fortune.cnn.com/2009/10/05/facebook-coo-sheryl-sandberg-unedited/" target="_blank">&#8220;Don&#8217;t Leave Before You Leave.&#8221;</a></em></p>
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	<category term="KO" scheme="http://rss.financialcontent.com/stocksymbol" /><category term="GE" scheme="http://rss.financialcontent.com/stocksymbol" /><category term="GOOG" scheme="http://rss.financialcontent.com/stocksymbol" /></entry>
		<entry>
		<author>
			<name>Patricia Sellers</name>
						<uri>http://</uri>
					</author>
		<title type="html"><![CDATA[Morgan Stanley&#8217;s Mack speaks about survival]]></title>
		<link rel="alternate" type="text/html" href="http://postcards.blogs.fortune.cnn.com/2009/10/23/morgan-stanleys-mack-speaks-about-survival/" />
		<id>http://postcards.blogs.fortune.cnn.com/?p=5714</id>
		<updated>2009-10-23T22:55:40Z</updated>
		<published>2009-10-23T20:41:40Z</published>
		<category scheme="http://postcards.blogs.fortune.cnn.com" term="CEOs" /><category scheme="http://postcards.blogs.fortune.cnn.com" term="Wall Street" /><category scheme="http://postcards.blogs.fortune.cnn.com" term="banks" /><category scheme="http://postcards.blogs.fortune.cnn.com" term="finance" /><category scheme="http://postcards.blogs.fortune.cnn.com" term="leadership" /><category scheme="http://postcards.blogs.fortune.cnn.com" term="John Mack" /><category scheme="http://postcards.blogs.fortune.cnn.com" term="Morgan Stanley" />		<summary type="html"><![CDATA[My Fortune colleague Carol Loomis passed on this YouTube video of a talk that Morgan Stanley (MS) CEO John Mack delivered last week at Wharton. It&#8217;s a remarkably candid play-by-play of living through the global economic meltdown.
Mack talks about being pushed by Tim Geithner, then head of the New York Fed, to do a deal [...]<img alt="" border="0" src="http://stats.wordpress.com/b.gif?host=postcards.blogs.fortune.cnn.com&blog=3858781&post=5714&subd=fortunepostcards&ref=&feed=1" />]]></summary>
		<content type="html" xml:base="http://postcards.blogs.fortune.cnn.com/2009/10/23/morgan-stanleys-mack-speaks-about-survival/"><![CDATA[<div class='snap_preview'><br /><p>My <em>Fortune</em> colleague Carol Loomis passed on <a href="http://www.youtube.com/watch?v=R9sQtmPAYO0" target="_blank">this YouTube video</a> of a talk that Morgan Stanley (<a href="http://money.cnn.com/quote/quote.html?symb=MS" target="_blank">MS</a>) CEO John Mack delivered last week at Wharton. It&#8217;s a remarkably candid play-by-play of living through the global economic meltdown.</p>
<p>Mack talks about being pushed by Tim Geithner, then head of the New York Fed, to do a deal with JPMorgan Chase (<a href="http://money.cnn.com/quote/quote.html?symb=AIG" target="_blank">JPM</a>) or Citigroup (<a href="http://money.cnn.com/quote/quote.html?symb=C" target="_blank">C</a>) or another partner that might stabilize the teetering firm and, with it, the cratering financial system.</p>
<p>Mack refused to be told what to do. As he says in the video, &#8220;Stand up for what you believe in. Do what you think is right. Be prepared to suffer the consequences. But don&#8217;t be pushed around when you know in your heart of hearts it&#8217;s the wrong thing to do.&#8221; He and Morgan Stanley survived by lining up a $9 billion investment from Mitsubishi UFJ Financial Group. And Morgan Stanley turned out to be  one of two survivors, along with Goldman Sachs (<a href="http://money.cnn.com/quote/quote.html?symb=GS" target="_blank">GS</a>), among the Wall Street giants.</p>
<p>Carol doesn&#8217;t mind&#8211;and I hope Mack doesn&#8217;t either&#8211;my sharing an email that she wrote to him this afternoon&#8230;and his prompt reply:</p>
<p>Loomis: <em>I just watched your Wharton talk on YouTube. This is one of the best 26 minutes I have ever spent. I predict you will soon have more hits on<br />
YouTube than Susan Boyle.</em></p>
<p>Mack: <em>Carol, Thanks, but I would prefer to listen to Susan Boyle. John</em></p>
<p><em><img class="alignleft size-thumbnail wp-image-5715" title="PATTIE signature" src="http://fortunepostcards.files.wordpress.com/2009/10/pattie-signature9.jpg?w=150&#038;h=112" alt="PATTIE signature" width="150" height="112" /><br />
</em></p>
<p><em>P.S. Click <a href="http://knowledge.wharton.upenn.edu/article.cfm?articleid=2357" target="_blank">here</a> to see the video and read about Mack&#8217;s &#8220;Inside the Bunker&#8221; talk on Wharton&#8217;s website.</em></p>
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	<category term="GS" scheme="http://rss.financialcontent.com/stocksymbol" /><category term="JPM" scheme="http://rss.financialcontent.com/stocksymbol" /><category term="C" scheme="http://rss.financialcontent.com/stocksymbol" /><category term="MS" scheme="http://rss.financialcontent.com/stocksymbol" /></entry>
		<entry>
		<author>
			<name>Jessica Shambora, Reporter</name>
						<uri>http://jshambora.wordpress.com/</uri>
					</author>
		<title type="html"><![CDATA[Most valuable companies: Top 10]]></title>
		<link rel="alternate" type="text/html" href="http://postcards.blogs.fortune.cnn.com/2009/10/23/most-valuable-companies-top-10/" />
		<id>http://postcards.blogs.fortune.cnn.com/?p=5707</id>
		<updated>2009-10-23T19:25:45Z</updated>
		<published>2009-10-23T19:20:38Z</published>
		<category scheme="http://postcards.blogs.fortune.cnn.com" term="stock market" /><category scheme="http://postcards.blogs.fortune.cnn.com" term="Apple" /><category scheme="http://postcards.blogs.fortune.cnn.com" term="Exxon Mobil" /><category scheme="http://postcards.blogs.fortune.cnn.com" term="gilead" /><category scheme="http://postcards.blogs.fortune.cnn.com" term="Google" /><category scheme="http://postcards.blogs.fortune.cnn.com" term="Microsoft" /><category scheme="http://postcards.blogs.fortune.cnn.com" term="Wal-Mart" />		<summary type="html"><![CDATA[by Jessica Shambora
Yesterday we told you that Google (GOOG) tops the list of heavyweight stocks in terms of &#8220;market capitalization per employee.&#8221; There&#8217;s  $8.6 million in stock-market value riding on every Googler who works for the company.
It&#8217;s an odd metric, yes. The post generated some amusing comments. David Emery in Reston, Virginia wrote, &#8220;This [...]<img alt="" border="0" src="http://stats.wordpress.com/b.gif?host=postcards.blogs.fortune.cnn.com&blog=3858781&post=5707&subd=fortunepostcards&ref=&feed=1" />]]></summary>
		<content type="html" xml:base="http://postcards.blogs.fortune.cnn.com/2009/10/23/most-valuable-companies-top-10/"><![CDATA[<div class='snap_preview'><br /><p><em>by Jessica Shambora</em></p>
<p><a href="http://postcards.blogs.fortune.cnn.com/2009/10/22/apple-vs-google-by-any-other-measure/" target="_blank">Yesterday</a> we told you that Google (<a href="http://money.cnn.com/quote/quote.html?symb=GOOG" target="_blank">GOOG</a>) tops the list of heavyweight stocks in terms of &#8220;market capitalization per employee.&#8221; There&#8217;s  $8.6 million in stock-market value riding on every Googler who works for the company.</p>
<p>It&#8217;s an odd metric, yes. The post generated some amusing comments. David Emery in Reston, Virginia wrote, &#8220;This seems to be a good justification for Google’s well-known investment in/pampering of their employees. Happy employees generate value-per-employee, I suspect.&#8221;</p>
<p>Another reader noted that Gilead (<a href="http://money.cnn.com/quote/quote.html?symb=GILD" target="_blank">GILD</a>) beats Google on this particular metric. The biotech company, with $40 billion stock-market value and 3,400 employees, boasts an impressive market cap/employee of $11.7 million. The power of pharmaceuticals.</p>
<p>So, what are the biggest U.S. companies by market capitalization?</p>
<p>It&#8217;s fascinating to see that Apple (<a href="http://money.cnn.com/quote/quote.html?symb=AAPL" target="_blank">AAPL</a>) &#8212; which, due to strong earnings and new-product excitement this week, rose to the top five &#8212; stands a chance to eclipse Wal-Mart (<a href="http://money.cnn.com/quote/quote.html?symb=WMT" target="_blank">WMT</a>) in stock-market heft. Apple, though, is still a long way from touching mighty Exxon Mobil (<a href="http://money.cnn.com/quote/quote.html?symb=XOM" target="_blank">XOM</a>).</p>
<p>The 10 largest U.S. companies by stock-market capitalization are:</p>
<p>1. Exxon Mobil: $353.23 billion</p>
<p>2. Microsoft: $249.9 billion (<a href="http://money.cnn.com/quote/quote.html?symb=MSFT" target="_blank">MSFT</a>)</p>
<p>3. Wal-Mart: $194.3 billion</p>
<p>4. Apple: $183.88 billion</p>
<p>5. JP Morgan Chase (<a href="http://money.cnn.com/quote/quote.html?symb=JPM" target="_blank">JPM</a>): $179.84 billion</p>
<p>6. Google: $175.93 billion</p>
<p>7. Procter &amp; Gamble (<a href="http://money.cnn.com/quote/quote.html?symb=PG" target="_blank">PG</a>): $167.3 billion</p>
<p>8. Johnson &amp; Johnson (<a href="http://money.cnn.com/quote/quote.html?symb=JNJ" target="_blank">JNJ</a>): $166.2 billion</p>
<p>9. General Electric (<a href="http://money.cnn.com/quote/quote.html?symb=GE" target="_blank">GE</a>): $161.42 billion</p>
<p>10. IBM (<a href="http://money.cnn.com/quote/quote.html?symb=IBM" target="_blank">IBM</a>): $159.08 billion</p>
<p>P.S. Besides Gilead, do you know any companies that beat Google&#8217;s stock-market value per employee: $8.6 million?</p>
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		<thr:total>4</thr:total>
	<category term="JNJ" scheme="http://rss.financialcontent.com/stocksymbol" /><category term="GE" scheme="http://rss.financialcontent.com/stocksymbol" /><category term="JPM" scheme="http://rss.financialcontent.com/stocksymbol" /><category term="IBM" scheme="http://rss.financialcontent.com/stocksymbol" /><category term="GILD" scheme="http://rss.financialcontent.com/stocksymbol" /><category term="XOM" scheme="http://rss.financialcontent.com/stocksymbol" /><category term="WMT" scheme="http://rss.financialcontent.com/stocksymbol" /><category term="PG" scheme="http://rss.financialcontent.com/stocksymbol" /><category term="MSFT" scheme="http://rss.financialcontent.com/stocksymbol" /><category term="AAPL" scheme="http://rss.financialcontent.com/stocksymbol" /><category term="GOOG" scheme="http://rss.financialcontent.com/stocksymbol" /></entry>
		<entry>
		<author>
			<name>Patricia Sellers</name>
						<uri>http://</uri>
					</author>
		<title type="html"><![CDATA[Twitter CEO: Build it and money will come]]></title>
		<link rel="alternate" type="text/html" href="http://postcards.blogs.fortune.cnn.com/2009/10/22/twitter-ceo-build-it-and-money-will-come/" />
		<id>http://postcards.blogs.fortune.cnn.com/?p=5703</id>
		<updated>2009-10-22T20:58:14Z</updated>
		<published>2009-10-22T20:58:14Z</published>
		<category scheme="http://postcards.blogs.fortune.cnn.com" term="Silicon Valley" /><category scheme="http://postcards.blogs.fortune.cnn.com" term="technology" /><category scheme="http://postcards.blogs.fortune.cnn.com" term="Evan Williams" /><category scheme="http://postcards.blogs.fortune.cnn.com" term="twitter" />		<summary type="html"><![CDATA[&#8220;We are spending our time trying to create the best technology and product for as many users as possible. That&#8217;s where all our value is going to come from.&#8221;
&#8211;Twitter CEO Evan Williams in &#8220;Twitter hits tweenhood&#8221; in the new issue of Fortune, on newsstands next week and Fortune.com today. Having attracted more than $150 million [...]<img alt="" border="0" src="http://stats.wordpress.com/b.gif?host=postcards.blogs.fortune.cnn.com&blog=3858781&post=5703&subd=fortunepostcards&ref=&feed=1" />]]></summary>
		<content type="html" xml:base="http://postcards.blogs.fortune.cnn.com/2009/10/22/twitter-ceo-build-it-and-money-will-come/"><![CDATA[<div class='snap_preview'><br /><p>&#8220;We are spending our time trying to create the best technology and product for as many users as possible. That&#8217;s where all our value is going to come from.&#8221;</p>
<p>&#8211;Twitter CEO Evan Williams in <a href="http://money.cnn.com/2009/10/21/technology/twitter_stone_williams.fortune/index.htm?postversion=2009102209" target="_blank">&#8220;Twitter hits tweenhood&#8221;</a> in the new issue of <em>Fortune</em>, on newsstands next week and Fortune.com today. Having attracted more than $150 million in venture capital (and 55 million unique visitors monthly), Twitter has outpaced Google (<a href="http://money.cnn.com/quote/quote.html?symb=GOOG" target="_blank">GOOG</a>) in money-raising&#8230;with meaningless revenues to show for it. But for this feat and for quickly building the communications platform into a global phenomenon, <em>Fortune</em> puts Williams and co-founder Biz Stone at <a href="http://money.cnn.com/galleries/2009/fortune/0910/gallery.40_under_40.fortune/5.html" target="_blank">No. 5</a> on its just-released<a href="http://money.cnn.com/galleries/2009/fortune/0910/gallery.40_under_40.fortune/index.html" target="_blank"> 40 Under 40</a> list.</p>
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		<entry>
		<author>
			<name>Jessica Shambora, Reporter</name>
						<uri>http://jshambora.wordpress.com/</uri>
					</author>
		<title type="html"><![CDATA[Apple vs. Google, by any other measure]]></title>
		<link rel="alternate" type="text/html" href="http://postcards.blogs.fortune.cnn.com/2009/10/22/apple-vs-google-by-any-other-measure/" />
		<id>http://postcards.blogs.fortune.cnn.com/?p=5689</id>
		<updated>2009-10-23T15:04:00Z</updated>
		<published>2009-10-22T19:54:42Z</published>
		<category scheme="http://postcards.blogs.fortune.cnn.com" term="stock market" /><category scheme="http://postcards.blogs.fortune.cnn.com" term="Apple" /><category scheme="http://postcards.blogs.fortune.cnn.com" term="employees" /><category scheme="http://postcards.blogs.fortune.cnn.com" term="Google" />		<summary type="html"><![CDATA[By Jessica Shambora
When Apple (AAPL) passed the giants&#8211;General Electric (GE), Johnson &#38; Johnson (GE), Procter &#38; Gamble (PG), and even Google (GOOG)&#8211;in terms of stock-market value this week, we started wondering: What company in the universe has the highest stock-market capitalization per employee?
We ran the number and it turns out to be&#8230;Google!
Even as Apple has [...]<img alt="" border="0" src="http://stats.wordpress.com/b.gif?host=postcards.blogs.fortune.cnn.com&blog=3858781&post=5689&subd=fortunepostcards&ref=&feed=1" />]]></summary>
		<content type="html" xml:base="http://postcards.blogs.fortune.cnn.com/2009/10/22/apple-vs-google-by-any-other-measure/"><![CDATA[<div class='snap_preview'><br /><p><em>By Jessica Shambora</em></p>
<p>When Apple (<a href="http://money.cnn.com/quote/quote.html?symb=AAPL" target="_blank">AAPL</a>) passed the giants&#8211;General Electric (<a href="http://money.cnn.com/quote/quote.html?symb=GE" target="_blank">GE</a>), Johnson &amp; Johnson (<a href="http://money.cnn.com/quote/quote.html?symb=GE" target="_blank">GE</a>), Procter &amp; Gamble (<a href="http://money.cnn.com/quote/quote.html?symb=PG" target="_blank">PG</a>), and even Google (<a href="http://money.cnn.com/quote/quote.html?symb=GOOG" target="_blank">GOOG</a>)&#8211;in terms of stock-market value this week, we started wondering: What company in the universe has the highest stock-market capitalization per employee?</p>
<p>We ran the number and it turns out to be&#8230;Google!</p>
<p>Even as Apple has surged on the heels of Monday&#8217;s blowout quarterly earnings report&#8211;and news of upcoming products like its Tablet computer/e-reader&#8211;Apple&#8217;s $187.7 billion stock-market value translates to $5.8 million per employee.</p>
<p>That&#8217;s certainly  impressive. It surpasses the market cap/employee of Exxon Mobil (<a href="http://money.cnn.com/quote/quote.html?symb=XOM" target="_blank">XOM</a>), Microsoft (<a href="http://money.cnn.com/quote/quote.html?symb=MSFT" target="_blank">MSFT</a>) and Wal-Mart (<a href="http://money.cnn.com/quote/quote.html?symb=WMT" target="_blank">WMT</a>), which happen to be the only three U.S. companies whose total stock-market capitalization is higher than Apple&#8217;s today.</p>
<p>But Google is the champ in terms of human capital: Its current $175.5 billion market value translates to $8.6 million per employee.</p>
<p>How thrilling&#8211;or maybe frightening&#8211;to know that this level of investor confidence is riding on Googlers worldwide.</p>
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